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Set strategic audience targeting and efficient budget distribution
Customer Lifetime Value (LTV)
True New Customer CPA
Gross margin & profitability
We don’t blindly trust the algorithm — we take control where it matters.
Continuously monitor, optimize, and adapt campaigns based on performance. Flag when creatives or copy need refreshing
Suggest scaling tactics based on real business impact
Don’t pay three times to convert one customer. Let the data guide your spend.